Why did you choose Inkjet over Laser or vise versa?
Yes, you read that right, peer pressure or group influence apparently are the reasons why we choose one brand from the other not only for printers or computers but mostly on big issues of our lives. But this is not a new kind of subliminal marketing strategy even though eventually it becomes one.
According to researchers from the Rotterdam School of Management at Erasmus University, our brains are neurologically desperate to confrom, when we see our choices from those of our friends, family and peers differ, our brains produce an error message. While this error signal becomes strong the reward signal slows down. Together, this imbalance between error and reward signal indicates what people probably perceive as the most fundamental social mistake-being 'too different' from others".
So how many times have you decided on something and your brains alarm changed your mind? The research does not indicate that this behaivor is incorrent or wrong; it just shows you that you do have friends, family and peers around you that can stimulate your options.
In this case it doesn't matter if you choose inkjet over laser; here at inkjetsuperstore.com we have the lowest prices on cartridges for both and much more. Don't forget to tell everyone around you about it!! lol
As someone once told me... IT'S ALL IN YOUR HEAD!!!!!
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